🌺 SAVVY AUNTIE®: A Celebration of Modern Aunthood. Founder (2008) - Auntie’s Day® est. 2009 - PANK® - Professional Aunts No Kids: Uncovered and coined this new consumer & social demographic. Data & insights. 📚 WSJ Bestseller “SAVVY AUNTIE” 📚 Starred Reviewed “OTHERHOOD®: Modern Women Finding a New Kind of Happiness” - NBC TODAY, CNN, FOX, ABC, Rachael Ray, BBC, NPR, NYT, WSJ + - Bylines: NYPost, WaPo, HuffPo, PsychToday, Quillette + NYC since 1993 🇺🇸 Born & raised in Montreal 🇨🇦 🌺 Auntie